Bernco Media specializes in working with small businesses (B2B or B2C).
Qualities We Look For in a Coaching Client
We have limited client capacity, so we prioritize clients who possess certain qualities.
Small B2B or B2C Businesses
If you're offering a product or service that requires an extra level of understanding before purchase, you're in the right place. From tradespeople to home builders, CPAs to tax planners, we're here to train you to educate your potential clients. Whether you're considered premium in your market or simply striving to be, we'd love to have a conversation with you.
Annual Revenue of $1M - $3.5M
Our experience has shown that small businesses with annual top-line revenue ranging from $1M to $3.5M, coupled with strong cash flow and profitability, are the ones who achieve the most success.
Size of Your Team
We thrive on working with small business clients who are ready to expand their teams of 10-15 and are looking to hire their first, second, or third salesperson, along with a first or second marketing team member. Our approach to smaller teams allows for minimal friction and politics, so we can focus on helping you shape and hire the perfect team to achieve success.
Years in Business
Your level of commitment and willingness to invest in an 18-month journey will ultimately impact our ability to succeed. However, having a strong track record of 3+ years and offering a valuable product or service in a market with high demand will allow us to hit the ground running much faster.
Considered Buying Process + Higher Ticket
We like to work with companies that have a longer, more considered buying process. Meaning, your prospective customers have a desire to educate themselves, and may have a bit of a longer buying journey. Your product or service should be $2K+.
Ability to Invest to Grow
In addition to your annual revenue, your cash flow allows for strategic investments in expanding your team, acquiring essential tools, and receiving expert coaching. The estimated investment required for these growth opportunities is $150K or more per year.
You Like Being Coached
We're seeking companies who recognize the benefits of coaching. It's not for everyone, but perhaps it should be.
If you appreciate the insights of others and have previously invested in coaching or training with platforms like EOS or Story Brand, then this opportunity is tailor-made for you!
Owner Operated or Small Team
We thrive in the David vs Goliath lane, where you're driven to expand and conquer the world, but exhausted from working in your business rather than on it. Nimble and scrappy companies like yours are our favorite, and we relish in witnessing rapid progress!
Desire to Create Systems
Are you tired of relying on Post-it notes and Google spreadsheets to manage your business? Ready to take the next step and streamline your sales and marketing with a powerful CRM? Let us help bring your business into the 21st century and watch it thrive!